Email Marketing
How to Address Lotus Notes Compatiblity PDF Print E-mail
Written by Lyris HQ Staff Writer   
Friday, 14 October 2005
Some quick design tips for those who have a significant Lotus Notes subscriber base.
 
25 Quick Tips to Boost Email Marketing Usability PDF Print E-mail
Written by Lyris HQ Staff Writer   
Tuesday, 27 September 2005
You can make your email messages and Web sites easier for subscribers and customers to use with these tips, most of which you can implement quickly.
 
Collecting and Confirming Trade Show Email Addresses PDF Print E-mail
Written by Lyris HQ Staff Writer   
Wednesday, 21 September 2005
Trade shows are an excellent source of motivated subscribers for your email program. This article outlines an organized collection process that maintains strict permission standards to minimize spam complaints and engage more readers.
 
Top Five Email Opt-In Usability Mistakes PDF Print E-mail
Written by Lyris HQ Staff Writer   
Tuesday, 20 September 2005
Marketers who don’t make the opt-in process as visible and as easy as possible are losing out on a no-cost way to build their house lists.
 
What's Your Email List Hurdle Rate? Understanding the Effects of List Churn and Fatigue PDF Print E-mail
Written by Lyris HQ Staff Writer   
Monday, 08 August 2005
Provides strategies and a formula for calculating how many new subscribers you must attract to maintain list growth and compensate for unsubscribes, bad addresses and inactives on your list.
 
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LyrisHQ

Lyris HQ provides a single marketing platform for the integrated products today's digital marketer needs: email marketing, web analytics, PPC bid management, SEO, and web content management. Also included is a unified calendar, a message board, and a centralized reporting dashboard.

EmailLabs

EmailLabs provides leading email marketing solutions to over 500 customers worldwide. Beyond our advanced technology and unrivaled reporting & tracking, we also offer our customers access to email marketing expertise and consulting services.

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ClickTracks

ClickTracks' award-winning web analytics software uses a radically different architecture to offer intuitive, insightful analysis of Web sites, showing users statistics on their campaigns, site navigation patterns, PPC, SEO and ROI.

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HotBanana

Hot Banana is an award-winning Web CMS that helps marketers build and manage SEO-friendly Web sites that can be automated and optimized for maximum lead generation and conversions.

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EmailAdvisor

EmailAdvisor is an email deliverability toolset that provides important information on a company's email campaign, including a preview of how emails will render, content analysis, blacklist and ISP monitoring, audit capabilities, and more.

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BidHero

BidHero is a web-based campaign management solution that allows users to easily set up keyword bids on multiple search engines as well as other ad networks through a single interface and automatically update those bids.

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