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Using Web analytics just to churn out reports for management is like driving a Porsche in bumper-to-bumper traffic. You’re not putting the pedal to the metal and using it for all it’s worth.
If your site has an internal search engine, it might be time to do some mind-reading. Search keywords reveal your visitors’ intentions, which is quite possibly the best way to understand why your site succeeded or failed at meeting their needs. You’ve probably looked at the top keywords that bring visitors to your site from external search engines, but your site’s own search engine can be especially valuable --
Your Web-analytics solution is likely providing copious detail about customer and prospect behavior, such as number of unique visitors, site-navigation patterns and top entry pages. But are you using it to shed light on how well email-marketing campaigns are performing?
Unless you've been living under the proverbial rock, you're already aware that 
Put away your magnifying glass and scalpel - all you'll need for dissecting your web server log files is your computer, a text editor and a little bit of analytical thought. In this article, we're going to take a look at the components of a web server log and discuss how analytics packages use these fields to provide meaningful data to you.
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Lyris HQ provides a single marketing platform for the integrated products today's digital marketer needs: email marketing, web analytics, PPC bid management, SEO, and web content management. Also included is a unified calendar, a message board, and a centralized reporting dashboard.
EmailLabs provides leading email marketing solutions to over 500 customers worldwide. Beyond our advanced technology and unrivaled reporting & tracking, we also offer our customers access to email marketing expertise and consulting services.
Visit EmailLabs 
ClickTracks' award-winning web analytics software uses a radically different architecture to offer intuitive, insightful analysis of Web sites, showing users statistics on their campaigns, site navigation patterns, PPC, SEO and ROI.
Hot Banana is an award-winning Web CMS that helps marketers build and manage SEO-friendly Web sites that can be automated and optimized for maximum lead generation and conversions.
EmailAdvisor is an email deliverability toolset that provides important information on a company's email campaign, including a preview of how emails will render, content analysis, blacklist and ISP monitoring, audit capabilities, and more.
BidHero is a web-based campaign management solution that allows users to easily set up keyword bids on multiple search engines as well as other ad networks through a single interface and automatically update those bids.