Web Analytics
Why Track RSS?
Written by Lyris HQ Staff Writer   
Tuesday, 04 March 2008
Why Track RSS?Certainly, we all understand the value a solid email list provides, but did you know that your RSS feed can yield a gold mine of metrics information?
 
What is a Visitor Anyway? (Part 4 of 4)
Written by Dane Christensen   
Saturday, 01 March 2008
Fruit BasketMany web analytics programs account for all the different factors that pertain to how visitors are counted on your Web site.  But how do you know which analytics program is the best? (Part 4 of 4)
 
Measuring Without Hard Metrics: How to Analyze the Success of Sites that Don't Sell Directly
Written by Jon Lukas   
Thursday, 07 February 2008
Measuring Without Hard MetricsEveryone knows that an e-commerce Web site - with a shopping cart and credit card transactions  - is set up to help you effectively track the success of your site and online marketing campaigns. But what if your site doesn't have a checkout or standard revenue-generating event? Can you still get the metrics you need? Yes! There are relatively simple methods to capture definitive data about your site and its visitors.
 
Myths of Web Analytics - Part 3
Written by Lyris HQ Staff Writer   
Thursday, 07 February 2008
Myths of Web AnalyticsPart 3 of a three-part tutorial - Accuracy is What Really Matters?: Explains the ins and outs of Web analytics and helps dispel the kind of conventional wisdom that can lead your Web business astray.
 
Myths of Web Analytics - Part 2
Written by Lyris HQ Staff Writer   
Thursday, 07 February 2008
Myths of Web AnalyticsPart 2 of a three-part tutorial - The Road to Hell is Paved with Trends: Explains the ins and outs of Web analytics and helps dispel the kind of conventional wisdom that can lead your Web business astray.
 
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LyrisHQ

Lyris HQ provides a single marketing platform for the integrated products today's digital marketer needs: email marketing, web analytics, PPC bid management, SEO, and web content management. Also included is a unified calendar, a message board, and a centralized reporting dashboard.

EmailLabs

EmailLabs provides leading email marketing solutions to over 500 customers worldwide. Beyond our advanced technology and unrivaled reporting & tracking, we also offer our customers access to email marketing expertise and consulting services.

 Visit EmailLabs

ClickTracks

ClickTracks' award-winning web analytics software uses a radically different architecture to offer intuitive, insightful analysis of Web sites, showing users statistics on their campaigns, site navigation patterns, PPC, SEO and ROI.

 Visit ClickTracks

HotBanana

Hot Banana is an award-winning Web CMS that helps marketers build and manage SEO-friendly Web sites that can be automated and optimized for maximum lead generation and conversions.

 Visit HotBanana

EmailAdvisor

EmailAdvisor is an email deliverability toolset that provides important information on a company's email campaign, including a preview of how emails will render, content analysis, blacklist and ISP monitoring, audit capabilities, and more.

 Visit EmailAdvisor

BidHero

BidHero is a web-based campaign management solution that allows users to easily set up keyword bids on multiple search engines as well as other ad networks through a single interface and automatically update those bids.

 Visit BidHero